In 2020, we set out clear goals towards being more size inclusive. This started with our Fall/winter 2020 collection where we added sizes XL and XXL.
We know how tiresome and hard it can be to find options for plus size shoppers, especially in the sustainable and local brands arena. We definitely want to be part of the solution and not the problem.
As a one woman team, I knew it would come with challenges but I knew every single one of those challenges would be worth it. With the dedicated help of my fit model Jennifer, I've now introduced sizes XS and 3XL!
At this given time and the size of my team, I believe this will be where I pause for now. Including 4 more sizes to my original 3 has been a lot of extra work and I know that I still have not perfected my skills and fit of those sizes. There remains more to do in terms of inclusivity, especially when it comes to folks with disabilities and better representation of sizes and disabilities in my own photoshoots, etc. These are all things I am aware of and want to do better on.
I also know that carrying sizes XS to 3XL is still not enough for size inclusivity. I don't know if I can call Lights of All a size inclusive brand yet. However, it's important for me to know my personal limits when it comes to the amount of work I give myself and my ability to offer the best quality for the sizes I do make. That is why at this point in time our offering will be limited to these 7 sizes.
Moving on to the next phase of my inclusivity goals, here is what is at the top of my mind.
-Finding a fit model for sizes XS and 3XL so that I can continue to improve the fits of those sizes.
-Having even better representation when it comes to different sizes in my campaigns and photoshoots (if you are in our plus size range and are interested please reach out!!)
-Providing better accessibility and accommodations with all aspects of our business be it our website, social media presence, clothing and styles we make for people with disabilities.
-Have better representation of people with disabilities in our campaigns and photoshoots.
I would like to reiterate that although we have made great strides on completing our first two phases of our inclusivity goals, we are not done. I hope to contiually improve this business to be the best it can be when it comes to catering to people of all sizes, genders and abilities or disabilities. I really want to be a sustainable brand that represents the people of this world and inspires you to dress how you want to dress and be able to shop in line with your values no matter what.
Thank you for your patience and grace as we work on making this happen.