LOA Blog — winter

Aurelie x Magalie for LOA pt II

For her third outfit Aurelie chose the Robe Maxi Dress, worm with the Layering Pant underneath. She also chose the Key Dress and the Sarong in Ocean. All Photos by Magalie Massey, Model: Aurelie Sanhaji.

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Aurelie x Magalie for LOA

I had the opportunity to work with Magalie Massey and Aurelie Sanhaji recently, I met both of them through the Bienséance magazine. Aurelie is wearing the Ballet Top with the Every Tank and Layering Pant For her second outfit, Aurelie chose the Slip Dress (now sold out), the Robe Coat and the Skyglow Tuque.

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BREAKING NEWS! Find us at La Braderie in Quebec City!

This season will be our first time attending La Braderie de la Mode Québécoise!The Montreal dates were full but we were able to grab a spot at the one in Québéc City!If you are not familiar with La Braderie events, it's a huge discount shopping event around Quebec. AllQuébécois designers and brands selling their stock at a minimum of 50% off and up to 90% off!! I will be bringing the items I have left from SS17, FW17 and SS18! So if you live near QC city or want to have a little road trip make your way over for the weekend...

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Introducing LOA BASICS

Today is the day!! Our Basics Collection is now available online!When I was thinking about what kind of styles to make for a basics collection, I kept coming back to a feeling and not necessarily items or styles. You know that feeling when you're on vacation, or even on weekends, when everything feels like it's moving in slow-motion and you can just relax and take it easy. I wanted to make clothes that could bring that into your everyday life. Basics that were soft and easy to match with anything so that it's easy to make outfits. I also wanted...

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LOA x Vivre en Lin part IV

The Last weekend at Vivre en Lin went great! I wore my Cover Maxi Vest layered with a white shirt and grey sweater and some black leggings.I'm so thankful to everyone who came! Meeting you guys in person helps me a lot to see what styles work and which ones don't and why and how to adjust them for future collections!On Saturday I wore the Every Dress under the M.A.Coat (PSSSTTT the M.A. Coat is at an extra 20% off right now during our Spring Cleaning Sale! Click here for more)A BIG thank you goes out to Helen at Vivre en...

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